How to integrate Google Analytics GA4 with Live Chat
With our Google Analytics GA4 Live Chat integration, you can easily collect your live chat events and data in your Google Analytics account. We track custom Events for each live chat that you set up and you have easy access to these events for reporting in Google Analytics as well as conversion tracking in GA4.
We track Custom Event Data including Live Chats requests, Chats Answered by Agent, Offline Chat messages, and Missed Live Chat messages. You can create custom reports detailing the live chat information using the Explore link in GA4. This tutorial from Google describes setting up reporting on custom events and event parameters with Custom Dimensions.
Google Analytics Live Chat Integration Set Up